The match score shows how well a product fits a customer’s quiz answers. For example, a product that matches 3 of the selected answers in a 6-question quiz scores 3/6, or 50%.

By default, the score uses an x/y format, where y is the number of questions and x is the number of selected answers the product matched. You can show it as a percentage or hide it using the Match Score Format settings.

With default answer weights, products that match more of the customer’s answers rank higher, and their match score reflects this.

If you customise answer weights to give certain answers more influence, the order can change, so a product with a lower displayed match score can rank higher. To learn how custom weights affect the order, see What are answer weights?

The sorting priority decides the order of products with the same total weight.

To choose it, open the results page in the quiz editor, select Product recommendations, then pick an option from the Sorting priority dropdown in the right-hand menu.

Products can be sorted based on:

If you choose Best selling (units sold, last 60 days), the products your store has sold the most units of in the last 60 days are shown first. Lantern counts units sold across your whole store, not only orders that came from the quiz. Products that tie, including products with no sales yet, are shown alphabetically.

If you choose Newest (product creation date), your most recently added products are shown first. Lantern uses the date each product was created in your Shopify admin, not the date it was published to your online store, so a product you created months ago as a draft and published today still counts as an older product. Products created at the same moment, for example in a bulk import, are shown alphabetically.

To learn how products earn their match score, see Product Matching. For the other settings that control how recommendations are displayed, see Set-up your Results Page. To understand why products without a perfect score can appear in your results, see Why am I not seeing just perfect score products?

If the sorting priority is set to "Random," products with the same total weight appear in a random order. This can result in different results being displayed even when you take the same quiz journey multiple times.

The better a product matches the selected answers, the higher its score.

The Match Score Threshold slider lets you control how closely products need to match before they are shown.

To adjust this setting:

This helps you control how strict or flexible your product recommendations are.

The Product Recommendations section also has a Total Weight Threshold slider. It only matters if your quiz uses custom answer weights. It sets the minimum total weight a product needs to be shown, from 0 to 100,000.

Excluded products are useful when a specific answer should prevent certain products or variants from appearing in the results.

For example, with nutritional supplements: a product might be a strong match overall, but if it contains an ingredient the customer is allergic to, it should not be shown.

If you exclude a product (or variant) from an answer:

This ensures that important conditions (like allergies or incompatibilities) are always respected. For more information, check out this article.

If your match score threshold is set too high, only very strong matches will be shown. This can limit the number of products displayed.

Solution:
Lower the match score threshold to include more products, including partial matches.

If too many products are excluded across different answers, you may end up with very few (or no) products left to show.

Solution:
Review your product exclusions and check that you have not accidentally excluded too many products or key variants.

If your quiz uses custom answer weights and the Total Weight Threshold is set too high, products whose total weight is below it are hidden. This can limit the number of products displayed.

Solution:
Lower the Total Weight Threshold to include more products.